Unblock your growth and transformation initiatives with a Fractional Chief Strategy Officer.
I take the role of Fractional Chief Strategy Officer inside small-and mid-sized companies in medtech, pharma and digital health, as well as other tech- and science-driven sectors.
By working with me, you benefit from senior leadership, focus, and accountability to scope, drive, and deliver critical growth and transformation projects – on time and on budget - for a fraction of the cost of a full-time employee, or bigger consultancy.
My Clarity for ActionTM approach reliably turns vision into execution and results, as evidenced in more than 60 successfully delivered complex projects over the past 25 years.
Customers rate my services with a 9/10 Net Promoter Score.










How we accelerate your success
Results you get
Double your innovation velocity – achieve in 6 months what typically takes 12
Slash innovation failure rates – gain crystal-clear direction on what to build, why it matters, and how to execute
Unite your organisation behind growth – transform internal sceptics into champions and secure board approval faster
Access C-suite expertise on demand – get senior-level strategic guidance without the overhead of big consulting firms
Lead your market, don't follow – secure your business for the future and shape industry trends while competitors scramble to catch up
Why leaders choose us
Proven Leadership: Founder Tatyana Staneva brings 25+ years of senior leadership experience from GSK, Merck, Siemens, and Roland Berger, and personally leads every engagement.
Embedded Innovation Partner: While other consultants leave you with PowerPoints, we embed with your team and drive results to completion.
Friction-Free Process: Our structured, fast-moving approach creates momentum and removes the bottlenecks that typically slow innovation.
Universal Trust Builder: We speak the language of every stakeholder – from R&D scientists to CFOs – ensuring organisation-wide alignment.
Tailored, Not Templated: Every solution is custom-built for your specific strategic context and organisational culture.
Digital innovation strategy
Your Challenge: Modernising and securing your business for future generations with the right digital tools and technologies
Our Solution: We identify and prioritise the digital business models that will generate lasting market leadership and long-term growth
Your Outcome: Clear roadmap to profitable digital transformation with measurable ROI projections
Growth opportunity development
Your Challenge: Validating which growth bets are worth your investment before you commit resources
Our Solution: We identify and stress-test opportunities through rigorous scenario planning, customer validation, and investment case modelling for both organic innovation and M&A
Your Outcome: Confidence in your growth investments with de-risked business cases that secure funding
De-risked venture building
Your Challenge: Launching new ventures without burning through budgets on failed experiments
Our Solution: We use rapid iteration cycles and stage-gated processes to validate concepts quickly and pivot before costly mistakes
Your Outcome: New revenue streams that reach market faster with proven product-market fit
Cross-functional execution leadership
Your Challenge: Breaking down silos to drive complex initiatives from concept to launch
Our Solution: We take hands-on ownership of critical projects, aligning science, commercial, tech, and finance teams around shared success metrics
Your Outcome: Seamless execution with stakeholder buy-in and on-time, on-budget delivery
What clients say
Results we’ve delivered for others
From the founder
Hello, I am Tatyana Staneva, and I founded Clarity for Action in 2024 to help innovators in healthcare, life sciences, and beyond turn ambitious visions into market reality.
I have a deep curiosity about science and technology and have spent a large portion of my 25-year career working on the business side of pharma, life science and automotive companies. I have worked with numerous small- and mid-sized businesses as well as large corporates.
Today, Clarity for Action specialises in the mid-market segment as this is where our services are most impactful. As a pragmatic partner, we work side-by-side with your team to turn ambitious ideas into working solutions, combining strategic insight, practical design, and hands-on delivery all the way to market readiness.
Whether you’re modernising legacy systems, building new offerings, or responding to complex challenges, we give you the clarity and confidence to innovate – without disrupting what makes your business special.


